BE-terna announces leadership transition: Welcoming Blaž Strle as the new CEO

A legacy of growth and success 

Over 16 years at BE-terna, Gerald Pichler has been instrumental in transforming the company from a start-up into a global tech leader and part of Telefónica Tech.

Reflecting on his time with the company, Gerald shared:

"Leading BE-terna has been the honor of my professional life. It has been an incredible journey fueled by the passion and talent of our people. I am confident that Blaž and the leadership team will continue to write the next successful chapter in BE-terna’s story."

Gerald also expressed his gratitude for the trust and collaboration of the team, customers, and Telefónica Tech over the years.

Introducing Blaž Strle: The new CEO 

Blaž Strle brings extensive leadership experience and a deep understanding of BE-terna’s operations and strategic goals. Formerly the CEO of ADACTA prior to its integration into BE-terna and more recently serving as BE-terna’s COO, Blaž has demonstrated a commitment to innovation and customer success.

Sharing his enthusiasm for the role, Blaž said:

"I am honored to take on the role of CEO and build on the incredible foundation Gerald and the BE-terna team have established. Together with our talented team, I am confident we will continue to foster innovation and strengthen our position as a global leader in tech solutions."

The transition has been carefully planned to ensure continuity as BE-terna continues its journey of delivering value, driving innovation, and achieving growth for its customers and partners worldwide.